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Tidewater Dermatology

Sisters in Dermatology, Experts in Care

Text Message Privacy Policy

Effective Date: September 22, 2026

Tidewater Dermatology, LLC ("Tidewater Dermatology," "we," "us," "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how Tidewater Dermatology collects and uses information about you when you opt in to receive text (SMS) messages from us. It supplements, and does not replace, our Notice of Privacy Practices, which describes how we use and protect your health information under federal law (HIPAA). A copy of that notice is available at our office or on request.

Information We Collect

When you opt in to receive text messages, we collect:

How We Collect Your Information

We collect this information directly from you: when you book an appointment by phone, when you check in at our office, or when you complete our new-patient form.

How We Use Your Information

We use your information to:

We do not send marketing or promotional text messages. Our text messages never contain medical information, diagnoses, test results or the reason for your visit.

Choices and Controls

You can opt out of receiving text messages at any time by replying STOP to any message we send you. You can reply HELP for help. Opting out of texts does not affect your care; we will continue to contact you by phone. Message frequency varies, typically 1 to 3 messages per appointment. Message and data rates may apply. See our Text Message Terms and Conditions for more about opting in and out.

To Whom We Disclose Your Information

We do not transfer or share your information with outside organizations, except where strictly necessary with the essential service providers who help us send text messages and operate our practice, under agreements that require them to protect it; as required by law or administrative order; and to assert or defend legal claims.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Your phone number and text message consent are never used for marketing or promotional purposes, and text message opt-in data and consent will not be shared with any third parties.

Protection of Information

We maintain policies to prevent unauthorized sharing of your information, and access controls that protect it, including your phone number and text message consent. Your information is handled only as necessary to provide our services and by our essential service providers.

Updates

We may update this privacy policy from time to time. If we make material changes that have a substantive and adverse impact on your privacy, we will post notice on this website before the change takes effect. Please review this page periodically for the latest information about our privacy practices.

SMS Privacy Inquiries

If you have any questions or concerns about SMS privacy, about this Text Message Privacy Policy, or about how Tidewater Dermatology handles text message communications, please contact Tidewater Dermatology using one of the methods below.

You can also text HELP to (410) 641-2222 for support.